This is the fourth part of a series of guides on how to succeed with blogging. This guide was written by the team at FastWebHost.com who have helped thousands of blogs setup and achieve success over the last 10 years.

So far we’ve shown you how to build your blog, how to grow your blog’s followers, and how to  make money from your blog. By now you’ve realized it all comes down to how well you create your content - whether it’s writing words or taking photos or singing songs. That’s what we’re here for today.

To have great content on your website you need to do 2 things on a regular basis:

1. Create stellar content
2. Measure results and do a content audit

Creating Content

1. Understand your readers

You need to understand who your readers are and what they want in life. All good blogs are focused on certain topics or areas of life. That’s why travel blogs may talk about the foods of different localities, but won’t really talk about cooking or foods as a standalone subject.

More importantly, there are probably plenty of blogs on the subject you choose to work with, but your readers come to you for a specific reason. You need to understand that reason, the emotions behind it, and target your content towards those emotions.

Not sure where to start? Ask your readers what general topics they’d like to see more of. Then plug the topics and keywords into google trends and buzzsumo to see what’s trending.

2. Work through lists

Jot down ideas on your phone when inspiration strikes and keep a list of topics you can work on. Don’t worry about how you’ll flesh them out, that’s for later.

Once those ideas have a chance to marinate, you can start working on them. You should always try to take a unique stance on the topic - say something different, or try to say it in a different way.

If you ever run out of ideas, remember that most ideas work well with multiple types of content. Expand on a part of something you’ve written about before, or turn your list article into an infographic.

3. Be consistent

Once you’ve figured out what your audience likes you need to be consistent with it. Deliver what they want on a regular basis, but don’t rush. Remember, there’ at least 10 other people who are doing what you’re doing. Your audience comes to you for your style and quality. It’s perfectly fine if you publish only once every month.

The trick is to stay engaged with your readers in the meantime. Show them sneak peaks or work in progress on social media. You can even let them have a little control over the production process by asking for feedback on Facebook or twitter.

4. Team Up

Invite guest bloggers to contribute to your blog. They can write a complete piece which you can publish. They can collaborate on a piece with you by joining you for an interview or discussion. Or they can simply contribute a few thoughts to a piece you’re working on.

This helps bring more fresh perspectives and unique angles to a post. You can also use this to argue multiple sides of an idea for your readers.

Auditing Content

Once you start, there’s an impulse to just keep moving forward and create new content. But you need to stop once in awhile and go over what’s been done. You should do an audit at least once a year, or more depending on how often you publish.

An audit will show you what worked best, what didn’t and what can be re-purposed. You can also identify old content people are still reading, and update them.

1. Make a List of Your Content

Start by making a list of everything you’ve published. Get them all onto a spreadsheet and categorize them by what they are, what they’re about, and what they’re meant to achieve.

2. Decide on Metrics

Next you decide on what you want to measure. Each of your pieces of content would have a different objective, and so you would probably want to measure a different metric for each. In general though, some metrics tend to be useful for all kinds of content. Things like page views, time on page, bounce rate, goal conversion, and social shares are always useful metrics to have.

3. Review Analytics

We love Google Analytics. It’s free to use and can be used to get both an overview and in-depth look at your content’s performance. You might also want to look at analytics from your social media. If you’re using any other 3rd party analytics, you should record their results in your spreadsheet too.

Once that’s done, you need to divide your content into 3 lists - ones that are doing well, ones that are doing ok and can be improved, and ones that have never done very well.

4. Decide What to Do

For content that’s doing well: See what they have in common. There must be a reason they do better than the others. These audits are a great way to figure out your formula for success. Then figure out how you can make it better either by improving the content itself or finding new ways to reach more people with it. Or example, turn your best videos into info graphics so you can share them on Pinterest. See if there are ideas or points within the content pieces that can be fleshed out into their own posts.

For content that has potential: Figure out why they’re not doing better. Low click rate on social media could mean a poor title or feature image. High bounce rate could mean the opening paragraphs aren’t entertaining enough. Or it just might not be the right fit for your audience. Once you figure it out you can improve them.

For content that’s no good: You’ve got two choices here. You can try improving them, or you could just remove them altogether. It might feel wasteful to remove content you worked hard on, but in some cases it’s the best choice. Maybe the post is no longer accurate, or your views have changed and you no longer support this idea. Let it go and move on.

5. Create a Plan for Future Content

All of this should help you figure out what works better and what doesn’t. It should help you figure out your formula for creating better content. At this final stage of the audit you reflect on what you’ve seen and condense it into a clear plan and guidelines for future content, so that next year’s audit goes smoothly.

So that’s that. Now you know how to write better content, and that means you’ll be able to get more readers and more revenue from those readers. If you don’t have a blog yet, there’s no time like the present to start. Get over to our WordPress page and pick a domain name and you’re good to go.

Setting up a catering business? Need to promote your photography skills? A freelance policy consultant up for hire by the hours? No matter which industry you belong to, giving a face to your work requires a strong online presence for others to discover and access.

First thing first, you need to have a website to showcase all your brilliance. Setting up a website requires technical expertise; hence, it is imperative to have on-board the right kind of people who can assist you with the relevant know-hows and ongoing maintenance.

You need a reliable web host provider.

A group of highly skilled life-savers who will store your website's files on its servers and deliver them to your readers' and customers' browsers. Web hosting companies offer a diverse mix of services such as, monthly data transfers, storage, email, etc. Even payment systems can be different (monthly, annual, mixed packages, etc.). So how do you decide who to buy your hosting from?

A credible company is embedded with the following core principles:

Lower costs: It is not about whether you have the ability to splurge on your budget. It’s about investing in a host provider who works in the interest of both parties efficiently to acquire a satisfactory returns on your investments.

Higher bandwidth: It’s all about how easily accessible your website is to your catered customers/beneficiaries. A credible web host provider will enable the aspect of speedy loaded pages, plugins and features given that it has rock-solid coding built in.

Good security: No point in having a user-friendly website if there’s no decent security system in place. A web host provider will provide not just the set up but also ensure support to tweak and update the security features, from time-to-time.

Rapid support: You also want a web host with 24/7 customer support - by phone, chat, knowledge bases, tutorials (check out how Fast Web Host’s support system is designed to cater to any support of your choice). Easy-to-reach communication and stand-by support from technical experts is essential to get things sorted out quickly as well as for maintenance purposes.

A few additional points to ponder:

• Consider the duration - whether you need hosting support for a short time period or for longer. There are refund options and various financial packages which you should look into for making best use of your budget and timeline.
• Web hosts often provide different offers in starter packages and then expand on their services in advanced tier plans - read everything before finalizing a plan, including features such as domain, website builders, SSL Certificates, email, etc. Having these features integrated will make your operations smoother.
• Before you make a decision, familiarize and do a research of the different web hosting services that are available (such as, shared, virtual private server (VPS), dedicated hosting, Linux Reseller hosting and WordPress hosting plans). Each of these offers different features and packages that you should analyze to decide what best suits you and the service/content you intend to curate.
• Every provider has their unique niche factors - some focus on security more while some offer email marketing and e-commerce tools. Some offers integrated packages while some encourage customized plans.  Be careful to not get carried away. If you know your product/content well, it will be easier to prioritize.
• Read the in-depth customer reviews. Real time experiences provides insight into what the company actually is capable of providing in terms of service and quality (hence, avoiding the trap of false advertising).

As you choose the right web hosting service, you become a part of the bold new world where you get back more than what you give.

From just a buzz in the online world, cloud hosting has developed into a full-fledged marketing strategy which enables your business to enjoy numerous advantages through a host of applications. With constant innovations and improvements, the services are still on their way to enhancement and are becoming relatively better, faster, and securer. For this reason, you need to take a look at some insight analyses of the advantages and applications which cloud hosting/computing brings to you on a commercial level.
 

 
 
To put it simply and precisely, cloud hosting is only the utilization of the world-wide-web in order to fulfill all sorts of computing necessities. Commercial projects, in order to match their ideal requirements, need a mass number of devices offering connectivity to the online world. Cloud hosting and computing offers them tremendous aid in this aspect by providing them applications, software, storage, data, security networking and everything else they require. All of these things are considered ideal and are made easily available for businesses by all reliable cloud service providers.
 
Nowadays you can find a wide variety of cheap cloud hosting and computing services which will are provided on a pay-as-you-go, prepaid, annual fee as well as rental basis. These services are all offering cloud applications which are essential for commercial use, providing businesses with a number of benefits.
 
The list of advantages which cloud hosting and computing services provide businesses don’t just end there. Let’s have a detailed look at all sorts of benefits which cloud computing can provide when it comes to commercial projects and upscale businesses.

Advantages of Cloud Computing for Businesses

The leading benefit which is quick to attract considerable amount of attention is the cost. When it comes to clouds, there is no initial requirement for an investment to build an infrastructure. Furthermore, there are also no requirements for costs of infrastructure, maintenance, license upgrade, software upgrade or paychecks for in-house IT professionals. The cost-effectiveness of this amazing technology expands even further when you realize there is an exceptional range of service packages which are available to cater to all sorts of business’ requirements no matter what sort of budgets they may be following.
 
Another benefit is the unlimited services which can be availed easily. These services may come with their charges which are usually fixed on per head or flat rates but there are no additional costs. Even if there are, they are considerably lower. Nonetheless, they offer some mind-boggling unlimited options when it comes to storage and backup capacity, number of users, user access and almost all other things that you can imagine.
 
Cloud hosting and computing provides easy access of universal data and applications. With the availability of these services any time and any place wherever there is internet, there is no need to fuss over settings and customization as all data and applications can be accessed from any device. With so many top-notch advantages that can facilitate you on a commercial level, there is no reason why you should neglect cloud hosting.

When it comes to the best unlimited web hosting, it can often be challenging to accurately define what this concept means. With factors such as bandwidth, instantaneous traffic limits and storage space limits, unlimited web hosting isn't as unlimited as many people might imagine. By learning how to evaluate such factors, finding the best unlimited web hosting plan for your personal needs should be achievable in no time at all.
 
Evaluate Precisely What "Unlimited" Means
 
Unlimited web hosting can often be a subjective term. For those who need to add a large amount of content in a short period of time, limits may exist. According to TheSiteWizard, "According to a prominent web host, account holders are given "unlimited disk space". On this host, if you look at the fine print, you will find that "you can add as much content as you want, but maybe not all at once" (unmodified quote given). In other words, you can't use the "unlimited" space in one go. You can use an unspecified amount at first, and then add more." Truly unlimited web hosting will allow you to add as much content or data as you want at once, without limits subject to typical user memory usage.
 
Look Into the Terms of Service Plan
 
Although the space may be infinitely available for any website content, you typically won't be able to use it to back up your hard drive or store extraneous files. As long as the service provides a truly unlimited web hosting plan with no limits on content upload according to a period of time, an unlimited web hosting plan should work quite well.
 
Consider Other Users On the Unlimited Data Plan Server
 
Other users will often share the bandwidth of the server you will be placing your website on. In the case of an unlimited service provider, you may be sharing the same server with another website which has an exceptionally high amount of traffic.

There's no discounting the importance of setting up a website for your business in today's digital age. A professional website allows you to connect with your team, customers, clients, and partners in completely new ways.
 
With just how important web presence is to a modern business, though, it can be a little intimidating to set up a website - especially if you or your webmaster aren't technical whizkids. If you're wary about setting up a website, consider one of FastWebHost's cPanel web hosting plans.
 
cPanel is an easy-to-use and intuitive control panel for your website. Instead of having to pore over stacks of books to have an idea of how to run your website, cPanel provides simple and familiar Windows-style user interfaces that let you know exactly what you're doing. Whether this is your first time, or you've got a few websites under your belt, cPanel makes the whole progress much easier. If you or your webmaster is really tech savvy, cPanel also works with command line and API, so you can better customize your site the way you want it.
 
Don't let being daunting technical challenges hold you back - FastWebHost and cPanel make running your website as easy as possible. No matter what industry you're in, your company can do much better with a well-crafted, easy-to-use website. Whether you need easy-to-install scripts, templates for fast website building, unlimited hosting, free DNS transfers, or much, much more, FastWebHost can help, all with 24/7 live customer support! There's a reason we're the best webhosting service. Visit our site today to check out some of our great webhosting plans and the great additional services we offer!